Revenue Operations · Founder · Author
Revenue isn't a sales problem.
It's a system problem.
Venessa Kettle helps mid-market companies turn scattered sales and marketing efforts into systems that scale.
The Path Here
Built at the intersection of strategy and execution.
For over a decade, Venessa has built her career inside corporate leadership and outside it, on her own terms.
T-Mobile
High Potential Leadership Program participant; recognized with Winners Circle honors.
Verizon
President's Circle recognition; served as General Manager and Acting Marketing Manager.
Independent Entrepreneurship
Built and scaled a luxury commercial cleaning company into a leading position on Colorado's Western Slope, partnering with Berkshire Hathaway.
Revenue Operations Advisors
Founded to help other companies build the systems she wished she'd had.
The 5SCD Framework
A system.
Not a guess.
After years of watching companies lose revenue to disconnected teams and tools, Venessa built the 5SCD Framework — a structured approach to aligning sales, marketing, and operations into one working system.
It's not theory. It's the method she applies with every client: mapping the gaps, fixing the handoffs, and building infrastructure that holds up under growth.
Recognition
Featured by Influential Women, including a recognized interview on their platform, along with two awards honoring her work in business and leadership.
Read the interview →Affiliations
Member, Revenue Operations Alliance.
Areas of Expertise
What she works on.
Built, Not Given
A belief in self-reliance, in building things from the ground up, and in doing the work rather than waiting for the right conditions.
That mindset shows up in everything — from how she scaled her first company to how she rebuilt her career from scratch, one system at a time.
In Her Words